The Convergence of Selling, Streaming and Socializing: Live Commerce Production
Published on October 8, 2020 Posted in: Thought Pieces
“Five years of digital transformation in a single year” as stated in a Facebook and Bain & Company SEA Report. The rapid rise of digital consumers and their spending patterns highlighted both the increased opportunity for brands as well as the challenge for agencies and production houses to pivot their services. During the enhanced community […]